Archive for August, 2009

Facebook to Twitter

Thursday, August 27th, 2009

by Brian Carroll

www.olivestudio.com

facebook_twitter

 

It seems like the social media craze has require much more time that originally thought.  Each day you must log into each one of your social media accounts and update each one.  With the number of social media sites out there, this could take up a good part of your day.  But Wait! There might be an aswer to our problems!

SocialToo, a small start up company has introduced a new Facebook application that allows you to publish any Facebook wall postings directly to your Twitter account, as well as any other facebook page you might manage.

What this really boils down to, is the idea of advertising revenue.  Facebook doesn’t want to lose out on advertising money being lost to people spending more time on Twitter.  Problem solved.  Now just update your Twitter status while checking your Facebook account.  Perfect.

Now we have more time to spend with Digg and Flickr!


Green Government

Tuesday, August 25th, 2009

by Brian Carroll

www.olivestudio.com

It looks as if one of Portlands most drab looking buildings is getting a make-over.  A green one at that.  The twenty-four year old Edith Green/Wendell Wyatt federal building in downtown Portland on SW third and Jefferson will undergo a 133 million dollar reonvation, making the building the largest single federal stimulous project in Oregon.  For more information about how the Government is going green with this project, read this article.

Edith Green Federal Building

Edith Green Federal Building


Tasty Creative

Tuesday, August 18th, 2009

 by Eric Goldstein

www.olivestudio.com

img_gal_0025

My professors in college once told me, actually, they repeated over and over again to KEEP IT SIMPLE (stupid) KISS.
It appears Crystal Horton – has done just that and with just the right (and ALL NATURAL) ingredients – it’s a wonderful testament to the phrase. Crystal the founder of Tasty Morsels, rec’d her Masters in Fine Arts at Parsons, is now following her childhood dream and incorporating her talents together.

Looking forward to tasting these (award) winning treats when visiting NYC next.

To learn more about the Tasty Morsel Bakery click here


Judge the Shoe by it’s Cover. Really.

Monday, August 17th, 2009

 by Eric Goldstein

www.olivestudio.com

newton_package

Form follows form. Wonderful packaging solution utilizing course 100% recycled pulp (think egg cartons) and mold around the shape of your product – but add some design and engineering, stacking functionality and what you are left with is a unique, green-centric design solution.

For more information click here


Guinness’ 250th Anniversary Celebration

Wednesday, August 12th, 2009

by Eric Goldstein

www.olivestudio.com

guiness

On Sept. 24 the tables will be turned as artists around the world celebrate the dry stout beer and the man who started it all 250 years ago, Arthur Guinness.

It all began back in 1759 when Arthur Guiness signed a 9,000 year lease on the St. James’ Gate brewery in Dublin. On Sept. 24 at 5:59 p.m. Dublin local time, a toast (with Guinness, naturally) will be raised to Arthur Guinness followed by celebrations throughout the capital of Ireland and the world.

Hop Store 13, one of the original, historic buildings on the St. James’ Gate site, will host concerts by Sir Tom Jones, Estelle and Kasabian. You can also catch a number of headline acts at four of Dublin’s top venues – Vicar Street, Whelans, The Academy and TRIPOD. The lineup includes David Holmes, Soul II Soul, The Undertones, D’Banj, Mongrel, Reverend and the Makers, The Wombats, The Enemy, Hot Rats, Jamie Cullum, The Blizzards and The Kooks.

More than two dozen local Dublin pubs are also joining in on the celebration, featuring performances from artists such as Johnny Flynn, Mystery Jets, Noah and the Whale, Eoghan Colgan, Golden Silvers and Hoarsebox.

Celebrations are also going down globally in Malaysia, Canada, Australia, Indonesia, U.S. and Great Britain.

Additional artists include Black Eyed Peas, Calvin Harris, Razorlight, Richard Hawley, Black Swan Effect, Republic of Loose, Imelda May, David Gray, Sugababes, Golden Silvers, Jay Jay Pistolet, Mick Flannery, Dirty Epics, The Chakras, Cherbourg, Eoghan Colgan, Hoarsebox, Nat Jenkins, Noise Control and The Chapters.

 

What’s glorious about this marketing celebration – is how Guinness is connecting and reaching it’s customers and fans. On Facebook – a huge social media campaign to capture as many brand ambassadors being the voice for this event and interacting with an SMS platform which allows consumers to submit their details through a recruiting interface/fan page.

A great example of a company (rather, an institution) embracing the technology that which has been adapted by it’s current customers and soon to be new ones. Enrolling through music, heritage and culture.


Library Experientially & Aesthetically Sound

Monday, August 10th, 2009

 

by Eric Goldstein

www.olivestudio.com

Project: Livraria da Vila
Location: Sao Paolo, Brazil
Designed by Isay Weinfeld
The Libraria da Vila bookstore in Sao Paulo by Isay Weinfeld. Experience the contents of this beauty via pivoting book façade with books distributed over 3 levels.

Frontal view

Underground Floor view

livraria3


Marine Corps Ban Social Media

Thursday, August 6th, 2009

by Brian Carroll

www.olivestudio.com

So it looks as if one group will not be embracing the social media movement.  The U.S. Marine Corp has implemented a one year ban on Twitter and Facebook.  I am curious if this includes all social networking sites?


Shack Attack

Tuesday, August 4th, 2009

by Brian Carroll

www.olivestudio.com

It seems like everytime I turn around a long standing company is either changing its logo, or changing its name.  Re-Branding is on the move.  The latest; Radio Shack.  From now on, they would like to just be known as “The Shack.” Or at least in their advertising.  Stores will continue to bear the pac-man like font “Radio Shack” sign, but the advertising will focus on a new wave of tech savy shoppers, who will be attracted to “The Shack.” 

The Shack


What the F**K is Social Media

Monday, August 3rd, 2009

by Brian Carroll

www.olivestudio.com

This is a great article by Ben Parr at Mashable.com.   Check out the article here.

View more documents from Marta Kagan.