Posts Tagged ‘font’

I WANT TO FONT YOU

Wednesday, December 9th, 2009

by Eric Goldstein

www.olivestudio.com

This was brought to my attention by one of our favorite designers Kim Alford.

OMG.
Really, that’s all I have to say. Watch & Enjoy.


Which Font Should I Use?

Monday, November 2nd, 2009

by Eric Goldstein

www.olivestudio.com

Picture 1

The burning question for those embarking on a design project,whether educated in the fine art of type, and the craft of typography, or just those on a PC with a lot of preset/populated fonts. The difference though is – how when and when NOT to manipulate the font, and just like music, letting space exist (or not) to allow for a visual rhyme or reason.

I found a great website  which highlights a lot of beautiful work through publication design. The success of these pieces is the level of sensitivity, composition, style, concept and passion.


Classic Design

Monday, October 19th, 2009

by Eric Goldstein

www.olivestudio.com

CLASSIC_HEADER

What makes a design a “classic” design?

Looking at the above, some of the designs make our pulse rise a little faster (Ferrari Dino), some a flutter in our hearts, some transport us to a time when we were younger (Darth Vader), and impacted by the visual power of popular culture and mystique.

In the case of the Nike swoosh, for me, it takes me to a time, when I first witnessed the power of branding, where it caused hysteria around possession, and wearing the shoes with the swoosh, “in my head” meant I was wearing something special – meant I was a part of a bigger idea, in many ways, like the Apple ipod, it meant I was a part of my culture purely by the act of participating in the materialistic possession, alone. Then there is the classic nature, by existing in a place of understated simplicity and structure (and many ways, BOLD, and sometimes, CALM) – like the type face of Helvetica.